Insights
The Marketing Landscape,
Through Our Lens
Pizza Hut Turns Its Own Name Into the Campaign
Pizza Hut is becoming simply "Hut" through Aug. 31, tying the stunt to football season and the quarterback cadence "hut, hut, hike." The campaign stars Josh Allen and uses the brand’s name itself as the creative idea, giving Pizza Hut a simple hook that can travel across advertising, social and sports culture.
Aug 29 • 2 min read
Newsroom
CMORoom Weekly News Roundup (August 23-August 29, 2026)
One news brief. One weekly dose. Essential news that makes a mark and shapes what's next.
Retail Media's Next Battle: Walmart vs. Amazon
The ongoing explosion of retail media is transforming how brands engage.
Aug 22 • 2 min read
Newsroom
CMORoom Weekly News Roundup (August 9-August 15, 2026)
One news brief. One weekly dose. Essential news that makes a mark and shapes what's next.
Samsung Teams Up With Marvel for New Spider-Man Campaign
Samsung's latest campaign leverages an impressive star-studded lineup.
Aug 16 • 2 min read
Newsroom
CMORoom Weekly News Roundup (August 16-August 22, 2026)
One news brief. One weekly dose. Essential news that makes a mark and shapes what's next.
Tom's Key Growth Playbook
The strategies driving growth for today's most successful startups.
Aug 15 • 2 min read
Newsroom
CMORoom Weekly News Roundup (August 2-August 8, 2026)
One news brief. One weekly dose. Essential news that makes a mark and shapes what's next.
Shark Week Proves the Power of Building Marketing Moments
When Discovery Network announced the 35th anniversary of Shark Week...
Aug 8 • 2 min read
Newsroom
CMORoom Weekly News Roundup (July 19-July 25, 2026)
One news brief. One weekly dose. Essential news that makes a mark and shapes what's next.
Best Buy Unveils New Executive Team to Accelerate Growth
The electronics retailer announced a new executive leadership team.
Aug 1 • 2 min read
Newsroom
CMORoom Weekly News Roundup (July 26-August 1, 2026)
One news brief. One weekly dose. Essential news that makes a mark and shapes what's next.
Dave, Polo Ralph Lauren & Lacoste Serve Up New US Open Activations
The brands launched experiential activations that combine sports, fashion and culture in unexpected ways.
Jul 19 • 2 min read
Newsroom
CMORoom Weekly News Roundup (July 12-July 18, 2026)
One news brief. One weekly dose. Essential news that makes a mark and shapes what's next.
